All About Sunblock: The Do’s and Don’ts of SPF

Don’t Skip SPF!

I know you have enough to worry about with your daily skincare and makeup routine. But don’t skip the SPF! To save some time, try a tinted SPF like my Pure Physical Tinted SPF 44. This amazing formula is a physical sunscreen that features a moisturizing base with a sheer, universal tint beneficial for most skin types and ALL ethnicities. That way, you can skip the foundation while still having light coverage AND SPF to protect your skin from harmful UV rays. Watch the video to see what a difference it makes. Don’t you love that glow?! 

Avoid These 3 Common Sunscreen Mistakes!

1. USE ENOUGH!!! You need 2 fingers worth of sunscreen per body part.
2. APPLY PRIOR!!! Always apply sunscreen 30 mins before sun exposure because the active ingredients need time to actually ACTIVATE! (Not true for physical SPF)
3. REAPPLY!!! As much as I would love to tell you that sunscreen sticks like glue, it absolutely doesn’t. Our skin absorbs it and water/sweat rinses it off. This means you need to reapply every 90 mins and every time you get out of the water.